Google offers a more affordable premium subscription tier for YouTube that offers ad-free viewing, excluding YouTube Premium’s background playback and offline download features.
The new feature is being tested out in Belgium, Denmark, Finland, Luxembourg, the Netherlands, Norway, and Sweden.
“In Nordics and Benelux, we’re testing a new offering to give users even more choice: Premium Lite costs €6.99/month, and it includes ad-free videos on YouTube,” a YouTube spokesperson said in a statement.
Whether Premium Lite sounds like a tempting proposition, there can likely be minor changes when it goes global. The current subscription is in an experimental phase. However, YouTube says that it’s considering rolling out more plans based on audience feedback.
